• 4.3 – 80 Social Sensor Points

    In an individual’s perception, only a handful of critical conflict points, here referred to as “social sensor points,” largely explain the individual’s perception and reaction. The entire diversity of a human collective view can be explained to 85% with a data set representing 80 data points across the entire social diversity.

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  • 4.2 – Levels of Relationships

    Different relationships bring different conflicts and expectations — from family to strangers. We must read (and design for) behavior through the relationship layer, not as generic “human nature.”

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  • 4.1 – Conflict as Structure

    Conflicts and their solutions reveal what a community stands for. Its resolution defines communal cohesion. The structure of social interaction in a community of people is often perceived at points of conflict. Conflicts and their resolution are what a community stands for from the point of view of individuals.

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